Orchard Road’s premier shopping mall is now home to Brooks Brothers, Montblanc, Stella McCartney and Tods
As one of the first luxury shopping landmarks built in Singapore, Paragon continues to reinvent itself to lure a steady flow of affluent, fashion-forward customers to its suite of swanky shops. In the last couple of months, five new shops have opened or undergone a revamp, ensuring that the mall maintains its reputation as the city’s most exciting upscale shopping destination.
The new Brooks Brothers flagship store in Paragon is the brand’s third and largest retail location in the city. Bedecked with neat cherry wood furnishings, warm classic wooden flooring and the brand’s signature checkered rugs, the store carries the latest offerings from Brooks Brothers Mainline Collections for men and women as well as its Red Fleece Collections for women. Looking to customise a suit for a special occasion? Made-to-measure services will be available later this year.
Tel: +65 6732 1330
What sets the newest Montblanc boutique in Paragon apart from the other five stores in Singapore is the availability of on-the-spot embossing and engraving services. In fact, five minutes is all you need for the embossing to be complete, compared to the typical five-day waiting time. The boutique itself is an assembly of black, white and dark wood finishes, creating a sleek backdrop to the broad assortment of writing instruments, leather goods, watches and jewellery.
Tel: +65 6732 1635
The new Stella McCartney boutique in Paragon is the brand’s second outlet after the one at Hilton Singapore Shopping Gallery. But don’t just fix your eyes on the brand’s ready-to-wear garments and accessories. Take note of the charming, handcrafted and sustainably sourced elements that make up the store’s decor – from polished, rugged ceramic tiles to one-of-a-kind cabinets. The latter is crafted from illuminated stacked glass and reclaimed timber salvaged from Chinese railways.
Tel: +65 6304 3556
The Tod’s Paragon flagship has been given a rejuvenating touch through sleek and contemporary design features such as silver and taupe saddle-stitched leather panelled steel vitrines and hanging installations. The latest ‘surf collection’, comprising handbags and footwear made for the beach, took the spotlight during the store’s grand opening in April. The celebrity-studded event saw heavyweights such as Zoe Tay, Nathan Hartono, Rebecca Lim and Pierre Png in attendance.
Tel: +65 6738 3323