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This Week in Luxury: Dior signs skateboarder Aurélien Giraud, The Singapore Edition’s Punch Room opens, Mytheresa appears on the Apple Vision Pro, and more

By Hannah Choo 12 February, 2024

In our weekly series, we bring you the latest in luxury news around the world. This week’s highlights: LaQuan Smith brings old-world opulence to Louis XIII, Urwerk travels at lightspeed, and Fred’s heart of pink gold

DIOR MEN AMBASSADOR - AURELIEN GIRAUD BY PIERRE EMMANUEL TESTARD
Aurélien Giraud, professional skateboarder and Dior Men ambassador. Photo by Pierre-Emmanuel Testard/Dior

Aurélien Giraud gets on board with Dior

Dior just signed on another athlete as one of its brand ambassadors, who will join the ranks of surfer Kauli Vaast, gymnast Mélanie de Jesus Dos Santos and wheelchair tennis player Pauline Déroulède. Aurélien Giraud, a pro skateboarder and contender for gold at this year’s Olympic Games Paris, is a 26-year-old from Lyon who was world champion in 2022. Also a longtime fan of Dior menswear designer Kim Jones, one can expect Giraud to always bring some swag to the skate park, in comfort and in style. After all, he is one who “embodies the spirit of Dior style, where sportswear, heritage and reinvention converge,” as the brand said in a press statement.

Dior

Punch Room Singapore
The Singapore Edition’s Punch Room. Photo by Edition

The Edition’s Punch Room is finally here

The Singapore Edition is now home to the first Southeast Asian outpost of Punch Room, the brand’s signature bar concept that first debuted at The London Edition in 2013. As one of eight venues across the world, with each paying homage to its city’s culture, Punch Room Singapore will dedicate itself to the spices and flavours of Southeast Asia, bringing the Asian trade routes of the 17th century to life. It will also be the first bar in Singapore to focus exclusively on punch, the father of cocktails, and guests may look forward to concoctions like the whisky-based Merlion Punch, made with Macallan Double Cask 12 Year Old, local tea and plum. There’s also afternoon tea to be experienced on Fridays and Saturdays. Make your reservations here.

The Singapore Edition

Louis xiii laquan smith
The Drop Chain Pouch, a purely silver-carry on inspired by vintage flasks. Photo by Louis XIII

LaQuan Smith brings old-world opulence to Louis XIII

LaQuan Smith, founder and designer of his namesake brand that’s popular for its skin-baring womenswear, is now in a yearlong partnership with Louis XIII and he is thrilled. “I’m creating for a woman who wants to be the centre of attention,” Smith says, bringing old-world glamour and fun to the brand and complementing The Drop with an exclusive collection of accessories. The Drop, a fashionably small bottle of Louis XIII, can sit neatly in The Drop Chain Pouch, a purely silver carry-on inspired by vintage flasks that held semi-precious jewels and metals. There are also the Boudoir Gloves, opera-length and designed with mesh and velvet, that combines the ritual of using white gloves with Smith’s signature sex appeal.

Louis XIII

Shop Mytheresa on the Apple Vision Pro

Want to shop the streets of Paris, but from your couch at home? Sure, you can totally do that with the new Mytheresa: Immersive Luxury App, brought about by Mytheresa and Obsess on the Apple Vision Pro. As one of the first luxury brands to champion this new platform, one can consider it a pioneer of a new era in digital retail, merging tactile beauty with all the possibilities of digital innovation. For Mytheresa’s best customers, this doesn’t stop at exclusive collections and capsule launches, but personalised styling sessions and other immersive experiences to keep them happy and engaged.

Mytheresa

Urwerk ur-100v lightspeed
Urwerk’s UR-100V Lightspeed. Photo by Urwerk

Urwerk travels at lightspeed

Will it ever be possible to travel the speed of light? We would say no, but it is a theory worth exploring and physics worth defying. Until we can, if ever, Urwerk’s UR-100V LightSpeed is the realisation of such a dream, bringing time, space and light together on your wrist. Built on a self-winding UR 12.02 movement, it features a power reserve of 48 hours and houses a 3D planetarium that showcases eight celestial bodies from our solar system, with eight points of reference. “Wearing this creation is like having a piece of the universe on your wrist, a vision of the cosmos in miniature,” says artistic director and co-founder Martin Frei. Yours for CHF 65,000, excluding tax.

Urwerk

Fred pretty woman
The latest Pretty Woman In My Heart pendant. Photo by Fred

Heart of pink gold

Here’s a last-minute Valentine’s Day idea: Fred’s In My Heart pendant, the latest addition to the playful and joyous Pretty Woman collection. The pendant comes in pink gold outlined with a row of diamonds, with a 0.3-carat heart-cut pink sapphire as its “beating heart”—which if you didn’t already know, pink sapphire symbolises love and happiness, and we hope that’s ultimately what you’re going to give and get.

Fred

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